Get ready for summer sailing season, Fourth of July and seaside holiday photos. Pre-order the Sailors Collection now: orders placed by late winter arrive in time for spring cruises, beach trips and summer family portraits.
Sailboats on the horizon, brass anchors, rope knots and a whale or two: the Sailors Collection is built on the nautical look that never leaves a boutique rail. Crisp navy and white carry the classic story, with cherry red, sunshine yellow and soft sky blue keeping it cheerful for little ones.

Why a Sailors collection?
Nautical is the longest selling theme in children’s boutique wear. It carries from Easter through to Labor Day, covers coastal weddings, cruise wardrobes, Fourth of July and back-to-school portraits, and sells equally well to US Southern boutiques and UK heritage buyers. Anchors and sailboats also work for siblings, so a dress and a jon jon sell as a pair.
What makes it Cherrysmock
- Around two thirds of the designs are hand smocked, with picture panels of sailboats, anchors, whales, lighthouses and rope knots
- Nautical silhouettes: sailor collars, middy dresses, bubbles, shortalls, jon jons and little captain sets
- A clean sea palette: navy, white, cherry red, sky blue and sunshine yellow
- Rope piping, brass-look buttons, striped trims and crisp white smocked tabs
Highlights for girls
Twenty-two girl designs run from hand-smocked anchor bubbles and sailboat bishop dresses to middy sailor-collar dresses, a lighthouse pinafore, whale prints and an anchor applique party dress for the dressier end of the rail.
Highlights for boys
Eight boy designs stay classic: a hand-smocked sailboat jon jon, a whale bubble, an anchor shortall, a tugboat jon jon, a little captain set and a lighthouse embroidered overall.
The full Sailors lookbook: all 30 designs
Here is every design in the collection, shown front and back exactly as we sample it. Each style carries its own code, so you can build your order straight from this page.
22 designs for girls






















8 designs for boys








Wholesale details for boutiques
- MOQ 30 pieces per style, mixed sizes 3M to 8Y
- Pre-order lead time 60 to 90 days
- Custom colors and private label options available
- Air freight to the US, UK, EU and Australia
Browse the full collection in our Sailors Occupations Collection and message us on WhatsApp to request a line sheet and samples.
Keep reading
More guides for boutique owners, picked for you.
Ready-to-ship styles for your boutique
Low MOQ from 10 pcs per style. Ready to ship in 5-7 days.
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